Revolutionising at home hair color

Revolutionising at home hair color

From Millennials to Baby Boomers, modern consumers are expecting more from their at-home hair-color kits than what was available a generation ago. In the past, if someone wanted to associate with a punk subculture, they’d walk around with an edgy ’do, bold hair color and a practised sneer. But today, you don’t have to belong to a fringe group to dye your hair pink, blue or even green. Bold hair colors have become mainstream, and modern consumers want all the colors of the rainbow available to them in their at home hair color…Read more …
Sustainable companies | the greening of the cosmetics industry  

Sustainable companies | the greening of the cosmetics industry  

The cosmetics industry is under pressure from governments, NGOs, and more importantly consumers, to adopt more sustainable business practices and become responsible corporate citizens with sustainable companies. As more and more consumers are becoming environmentally aware, they are demanding ethical alternatives to products from mainstream corporations often with dubious environmental records. They are voting with their feet and are seeking out sustainable companies that are eco-focused and are reducing their carbon footprint. Rising ethical consumerism is engulfing the cosmetics and personal care industry, as its largest group of consumers, the Millennials, are becoming…Read more …
Travel-ready skin care

Travel-ready skin care

Double your sales by marketing trial-size products as travel size skin care in a travel-ready pack! When space in the suitcase takes top priority, then skin care miniatures are a saving grace. What’s more, you’re not reinventing the wheel, simply using existing resources to accomplish another goal. Win win for you. Win win for the consumer! And with more and more people taking to the air for business trips and holidays, it makes good sense. Trial-size If you are not already packaging your products in miniatures, then it may be an angle you…Read more …
5-step guide to becoming a skincare manufacturer

5-step guide to becoming a skincare manufacturer

You want to get started in the cosmetics industry by becoming a cosmetics and skincare manufacturer. Fantastic! Our 5-step guide will help you on your way. Selecting ingredients and developing formulas To create really superb skin and haircare products, you need high quality ingredients. But before you start ordering your raw materials, you need to make a few decisions. Who is your target market (young, 20-30s, 40-50s, mature, babies, men)? What category will you start with (dry skin, oily skin, anti-ageing, brightening, sensitive)? What type of products do you intend on developing (creams,…Read more …
Cosmetic clay | natural wonder

Cosmetic clay | natural wonder

Used in beauty regimes since antiquity, clay is a cosmetic natural wonder. Rich in minerals and with countless beneficial properties for the skin and hair, it’s not surprising that clay is enjoying a revival in the beauty industry. Cosmetic clays come in various colours and textures, each differing in mineral content and the benefits they provide. However, it is safe to say that all clays are rich in minerals and offer varying degrees of absorbency, which is excellent for cleansing the skin and drawing out excess oil, dirt and toxins. Clay is also slightly…Read more …
So you want to become a private label cosmetics manufacturer

So you want to become a private label cosmetics manufacturer

You’ve decided to start your own beauty label. In fact, you want to see your brand in specialty shops or chain stores right across the country. Fantastic. But before you start your journey as a private label cosmetics manufacturer, take a step back. Breathe. And get all your beauty products in a row. Identify and establish your niche Start by identify your market niche and develop a good quality product that addresses and solves the problems of that market. If you try to be all things to all people, you may find your…Read more …