Dermal fillers | part 2 | facial rejuvenation

Dermal fillers | part 2 | facial rejuvenation

In part 2 of our 3-part facial rejuvenation series, we look at dermal fillers – the second most popular non-invasive cosmetic techniques to transform faces. Injectable dermal fillers do more than just smooth and tighten the skin. The aim of this facial rejuvenation technique is to change the contours of the face for a more youthful appearance. Substances used in dermal fillers Made from naturally occurring gels, dermal fillers are injected under the skin to fill facial creases and expression lines, create fuller lips, plump hollow cheeks, and improve the appearance of sunken scars. Collagen used…Read more …
Facial rejuvenation | part 1 | Botox

Facial rejuvenation | part 1 | Botox

In our 3-part non-invasive, facial rejuvenation series, we look at the pros and  cons of the three most popular cosmetic techniques: Botox, Dermal Fillers and Chemical Peels. Touted as the miracle wrinkle eraser, Botox can quickly and painlessly relax wrinkle-causing muscles to reduce expression lines and create a smoother, wrinkle-free complexion. Facial rejuvenation for expression lines Expression lines, such as laugh lines, brow lines and crow’s feet, are the result of repeated facial movements. As we age and our skin starts to lose its elasticity, expression lines make deeper depressions on our faces and are reinforced every time we laugh,…Read more …
Health-conscience consumers demand natural ingredients for skincare

Health-conscience consumers demand natural ingredients for skincare

Growing environmental awareness and healthy lifestyles are fuelling demand in natural ingredients for skincare - and this trend is particularly strong among the all-important Millennials. They may be locked out of the housing market, but Millennials are not shy when it comes to using their credit cards on personal items. In fact, they spend more than any other generation on cosmetics and personal care products. However, they are no pushovers. Millennials won’t be flogged products they perceive to be harmful to their health or may damage the environment. They are demanding personal care…Read more …
Colors in marketing | influence consumers

Colors in marketing | influence consumers

Have you ever bought a bottle of wine, perfume or face lotion just because of the shape of the bottle, the dazzling design, or the color of the artwork? You wouldn’t be the first. If your products don’t make an emotional connection with consumers, there is a very good chance those consumers will overlook your product for someone else’s. Your would-be customer might buy something inferior to your product, just because the other item attracted their attention - it ‘spoke to’ or ‘connected’ to their emotions. Sometimes, the power of a product is…Read more …
Bearded beauties | beard care

Bearded beauties | beard care

On youthful faces and mature jowls, whiskers are sprouting like we haven’t seen for a century or more. And there has never been a time in recent history more favourable for sporting a beard than now. But unless the desired look is Grizzly Adams, facial hair needs beard care, styling and maintenance. As noble thoughts the inward being grace, So noble whiskers dignify the face. Excerpt from The Magic Pudding by Norman Lindsey, 1918 Walk through any major city and you’ll see whiskers aplenty, from wait staff at trendy restaurants to corporate businessmen…Read more …
Certified Organic | what it really means

Certified Organic | what it really means

Organic, certified organic, Australian Certified Organic... there is consumer confusion over the meaning of different organic claims within Australia, and even more so in other countries around the world. We look at what it means to claim "certified organic". There are numerous organic certifiers around the world, and every one certifies cosmetic products to a different set of standards. So it’s hardly surprising there is confusion around what the different symbols mean, and what constitutes ‘certified organic’. Organic v natural The term ‘organic’ means much more than just ‘natural’. A product can be 100%…Read more …